Knucklehead had a great night at the British Arrows with Tony Barry winning a Campaign Gold for McDonald’s McCafe ‘Madness’. The film also scooped a Campaign Silver in the best 30 to 60 second category.

It’s been a great awards season for Tony, with the campaign also picking up a D&AD pencil for Best Use of Music in Film Advertising Crafts (the classic ska song ‘Madness' by Prince Buster). 

Watch the ad here.